Privacy and Cookie Policy
**Effective Date:** July 27, 2025
This Privacy and Cookie Policy describes how Yosemite Management Group, LLC (“we”, “our”, or “us”) collects, uses, and protects personal information on our website, yosemiteresorts.com.
1. Information We Collect
We collect the following types of information:
– Contact information (e.g., name, email, phone) when you make a reservation or contact us.
– Technical data including IP address, browser type, device data, and referral source.
– Usage data such as pages visited and session duration (via Google Analytics).
– Interaction data (clicks, heatmaps, session recordings) via Hotjar.
– Cookie data collected through our Cookie Compliance tool.
2. How We Use Your Information
Your data is used to:
– Facilitate reservations and respond to inquiries.
– Improve website experience and measure performance.
– Understand visitor behavior to optimize content.
– Comply with legal obligations.
3. Cookie Usage and Consent
We use cookies to collect data for analytics and performance tracking. These include:
– Google Analytics (used to monitor site usage).
– Hotjar (used to analyze on-site behavior anonymously).
Our site uses the Humanity Cookie Compliance tool to display a consent banner and manage cookies in accordance with privacy laws. Non-essential cookies (e.g., analytics) are only set after consent is provided. Adjust your cookie preferences at any time by clicking the red button in the bottom left corner of the screen.
4. Legal Basis and User Rights
Depending on your jurisdiction, you may have the right to:
– Request access to your personal data.
– Request correction or deletion of your data.
– Object to or restrict certain processing activities.
– Withdraw consent for non-essential cookies.
To exercise any of these rights, please contact us at hi@yosemiteresorts.com.
5. Data Sharing and Third Parties
We do not sell personal data. We may share limited data with service providers like:
– Google LLC (Analytics)
– Hotjar Ltd. (UX insights)
These vendors are bound by contractual obligations to protect your data.
6. Data Transfers
If you access our website from outside the U.S., your data may be transferred to servers located in the United States and processed according to U.S. laws.
7. Security
We implement industry-standard security measures to protect your data from unauthorized access, disclosure, or misuse.
8. Changes to This Policy
We reserve the right to update this Privacy and Cookie Policy. The effective date at the top of this page reflects the most recent revision.
9. Contact Us
If you have questions about this policy, please contact us at:
Yosemite Management Group, LLC
Email: hi@yosemiteresorts.com
California Residents: To opt out of the sale or sharing of your personal information, please click the ‘Do Not Sell or Share My Personal Information’ link in the footer